Businesses on Foursquare benefit from being on the platform because users’ friends see where they’re checking in and could possibly influence them to do the same.
Here are 10 tips to effectively market your business on Foursquare:
1. Claim your business’s Location: The very first thing any business with a physical presence should do is claim their physical locations to ensure ownership by their company on Foursquare.
2. Use and Promote Local Updates: This feature allows your business to send updates to a Foursquare user’s feed about specials, coupons, deals, announcements and other relevant information about your specific location with attached text, images or deals.
3. Offer Foursquare Specials: a unique way to offer socially focused offers is by connecting your customers’ online and offline habits with Foursquare specials.
Learn more ways to market your business with Foursquare at socialmediaexaminer.