SocialMediaExaminer shares 4 ways to boost your Facebook engagement with Promotions.
#1: Sweepstakes Promotion: Chance-based promotion that is simple to set up
Pros of using a sweepstakes:
Low barrier to entry (simple form completion)
Sweepstakes can gather key user information, such as email or location,
Because little is required for entry, there may be more entries that are outside of the target customer profile
There is often limited additional engagement tied to the promotion once a visitor has entered.
#2: Deals and Offers: Asks the user to do something, and when the task is completed, the user is granted access to the deal.
Pros of using a deal:
Low barrier to entry
Pages get something of value in return, such as further exposure, a an email address
Users can potentially enter more than once by using different email addresses
There is often limited additional engagement tied to the promotion once a visitor has entered
Read more tips and details on ways to boost your Facebook engagement with promotions at socialmediaexaminer.