Social media has certainly changed event marketing for both organizers and attendees looking to get noticed. In order to stand out at trade shows and major industry conferences brands and marketers must go to great lengths.
Here are six ways to effectively bring your next event to life using social media.
1. Create an Online Hub For Social Content
2. Hash Out the Hashtag Strategy: Every event should have an overall hashtag and the audience needs to be constantly reminded that these hashtags exist.
3. Prominently Display the Discussion: Set up twitter walls throughout the event space
4. Curate and Share the Best Content
5. Surprise Attendees by Going Retro: Consider taking the best social media content and turning it into a newspaper that can be handed out to attendees.
6. Consider a Good Comic
Read more details on each of these steps at Mashable.
Tags: Customer service, PR, Social Media Marketing





