A Look at the New Twitter Advertising Platform

Twitter recently released their advertising platform for brands.  Here are some details on the platform:

Promoted Tweets: Promoted Tweets is a new feature from within Twitter that allows you to promote your Tweets. You have the option promote a variety of opportunities, and can target audience.  Anytime a searched (anyone) searches for a keyword, and that keyword is mentioned within your Promoted Tweet, it will show up at the top of their SERP result.

Promoted Accounts: can be very beneficial to driving website traffic. Conjure up several relevant keywords that you think others in your industry will likely use. Once this is determined – Twitter simply handles the rest, as your account is suggested to those of similar interests automatically.

Read more details on the new Twitter advertising platform at kikolani.

 

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This entry was posted on Thursday, September 6th, 2012 at 10:47 am and is filed under Social Marketing@Scale. You can follow any comments to this entry through the RSS 2.0 feed. You can leave a comment, or trackback from your own site.


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