InsideFacebook reports that Facebook continues to gauge interest in an option for users to pay to promote personal posts at the top of friends’ News Feeds.
Users who are part of the test will see a promote button next to Like and comment on a user’s Facebook posts. After clicking “promote,” users will be taken through a payment flow.
People who have chosen to enable subscribers might be interested in the feature since they have a wider audience than most users. There may be other cases when a user would be willing to pay a few dollars to make sure that friends see a post.
Read more details on this feature at insidefacebook.